Archive for April, 2007
Advertising based revenue models
As of lately, it appears as if most business models are looking at advertising for revenue generation. Google has done this for a while and has been very successful at it. Other sites, such as CNN.com, MySpace.com, Facebook.com and numerous other social networking sites are looking in this direction.
But, what happens when illegal P2P networks [...]
New PR methods
Over the years, a great PR vehicle was considered to be “word of mouth.” But, according to this article from Business Week, word-of-mouth has run its course. While word-of-mouth may not be as efficient in today’s workplace, it certainly is effective to a certain degree.
However, this brings up the point: what is effective? With the [...]
Startup gets UAL creative account: valued at more than $50 million
Link to story - New York Times
A few weeks ago, I posted a story where a MySpace film-maker went on to win an Oscar. The award wouldn’t have been possible without the rapidly changing web world, where dynamic media has become an integrated and a crucial part of people’s browsing expectations.
This story is another example [...]
